Are ’splogs’ ruining the blogs?
Published September 6th, 2005
Spam has always been a hotly debated topic in the digital realm, so it should be no surprise that its form in the blogosphere–”splogs”–is the source of much angst. But the latest controversy over splogs is far more specific than the broad condemnation that has become the standard response to spam in email, cell phones and other electronic communication.
In his own blog, dot-com billionaire and Dallas Mavericks owner Mark Cuban targeted Google’s popular Blogger.com as “by far the worst offender.” Cuban, who defines a splog as “any blog whose creator doesn’t add any written value,” writes: “Go to your favorite blog search engine and type in hair loss. Or you can try Cialis, or Discount Tickets? You get the idea. Anything that has ever been spammed about is spammed in monstrous proportions in the blogosphere because its so easy to do.”
Some suggest that Cuban’s rant may just be a way to get publicity for the filtering technology of IceRocket, the search engine he is backing and intends to re-launch as BlogScour. Regardless of individual motives, however, everyone agrees that splogging is an epidemic that has only just begun.
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